[Physstaff] FW: Faculty Social Media

Tue Jun 2 09:14:14 BST 2015

Dear All,
Please see below an encouragement from the Faculty to promote their use of social media.
I would like to hear views on this and the content you get to. If this is indeed an effective route of communication we need to ensure that the Department's presence is sufficiently strong.
Erling

===============================================================
Professor Erling Riis
Head of Department
Department of Physics,               tel: 0141-5483490
Strathclyde University,
John Anderson Building,             e-mail: e.riis at strath.ac.uk<mailto:e.riis at strath.ac.uk>
Glasgow, G4 0NG
UK

[cid:part3.05040902.02010809 at strath.ac.uk]

The Department is a partner in SUPA, the Scottish Universities Physics Alliance
The University of Strathclyde is a charitable body, registered in Scotland, number SC015263

From: Louise Kelly
Sent: 01 June 2015 11:51
To: John Murphy; Iain Stewart; Ian Ruthven; Philip Winn; Erling Riis
Cc: David Littlejohn; Athina-Evera Qendro; Christopher Prior; Bronagh Dallat
Subject: Faculty Social Media

Dear Heads of Department,

As you will be aware, the Faculty has a new Marketing and Recruitment Coordinator, Athina-Evera Qendro. Over the last few weeks, Athina has been working on the Faculty's visibility on the internet. As part of this, she has set up social media accounts and pages. The use of social media is an extremely powerful  way in which we can market our Departments and courses, in a bid to attract more oversees and RUK students.  The Business School here at Strathclyde has had considerable success in using this as a marketing tool and we would like to try and emulate that success in Science.

In order for our pages and accounts to "go viral", we need Faculty staff to promote them. An easy way to do this is to have links within email signatures, by means of an icon bar: please see my signature below as an example. If an email recipient clicks on any of the icons, it will direct them to the corresponding page/account. They can then review our content (success stories, advertisements for courses, scholarships etc) and sign up to follow the page/account. The more people who follow us, the more people will see us and what we can offer. I'm sure you will have seen similar icons in many emails you receive and also on institute/company websites.

Enclosed with this email is a short guideline document which Athina has produced. Within this guide, she has addressed concerns you may have with regards to using social media. In particular, we would like to stress that you are not required to have an account yourself and you will not be bombarded with emails asking you to join social media platforms. Our request is for promotion only.

Please could you distribute this email and the guideline document to your Department and encourage everyone to add the icon bar. We need to do all we can to market our Faculty and improve our income; this is a simple way of helping towards this.

Thank you for your support.

Best wishes,
Louise

Dr Louise Kelly
Department of Mathematics and Statistics, University of Strathclyde
Biomathematics and Risk Research, Animal & Plant Health  Agency, Weybridge
Connect with us at:-
[facebook]<https://www.facebook.com/pages/Strathclyde-Faculty-of-Science/1441635659465634>  [linkedin] <https://www.linkedin.com/profile/view?id=421048811&trk=nav_responsive_tab_profile>   [twitter] <https://twitter.com/StrathScience>

Contact details:

[THE LOGO 2013]
Department of Mathematics and Statistics,
University of Strathclyde,
26 Richmond Street,
Glasgow,
G1 1XH

Tel: 44 141 5483659
Fax: 44 141 548 3345
Email: louise.kelly at strath.ac.uk<mailto:louise at stams.strath.ac.uk>

The University of Strathclyde is a charitable body, registered in Scotland, number SC015263.

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